Today I had an interesting one happen. Starbucks has a reward program wherein if you use their card 15 times you go to a “Gold Level”. Once at that gold level, it keeps rotating every 15 times. You can check the status by simply logging in to their website and go to your “My Rewards” page or your account. Interestingly enough, today when I logged in, I got a page that said “Gold Level” however to spread the word about the program, they provide you with a social media plugin (FB & Twitter) at the bottom. Somehow though, because I was at the reset point (0/15) the reward plugin wanted me to tweet I was at a Welcome level:
Hmm, looks like there might be some work needed on that algorithm Starbucks ![]()
Feedback is golden, but when it gets out of control…
Feb 4
Posted by Justin in Miscellaneous, Technology Related, Troubleshooting | Comments off
The power of the Internet. Freedom of speech. Anonminity. All of these things crop up daily when we visit websites, forums, blogs…We can post what we want and quite often, as “who” we want. For example, in a Windows IT Pro article entitled “Microsoft Investigating Windows 7 Battery Problems”, it seems SteveJobs commented on the problems:
Was it really Steve? No, of course not. Did the poster comment using his real name? No. Did he leave his thoughts though? Yes he did. Was this comment constructive or feedback useful? No probably not.
According to Mary Schmich, who wrote an essay titled “Advice, like youth, probably just wasted on the young”, which we all commonly know as the sunscreen song now, Schmich writes:
What does all of this mean? Well, recently at Engaget, they’ve decided to silence their users due to comments getting out of hand. Obviously with the traffic they receive it must be harder to filter/moderate the feedback and they felt it easier to shut off the capability to comment altogether, stating their commenting community only make up a small percentage of their readership…However, what if those comments are useful?
What are your thoughts on letting users add their feedback to your website? What do you think of moderation? I’d be interested to get your feedback – my comments are enabled here
Tags: comments, Engaget, moderation